CHAPTER 1
WHAT IS SOCIAL MEDIA MARKETING
Social media marketing is a type of online marketing in which social media like Facebook, Twitter, Instagram ... are used for marketing. A common abbreviation is SMM. Social media marketing includes tactical and strategic measures to communicate company messages, interact with users, and generate visitors for your own website.
Additionally, social media marketing can be used to maintain relationships with stakeholders.
WHAT ARE SOCIAL MEDIA AND WHAT ARE
Social networks are all platforms that allow their users to network extensively and extensively and are used for communication. Interactive information is exchanged through digital channels.
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